In all the discussions about Machine Translation, we do not often hear much about post-editors and what could be done to enhance and improve the task of PEMT, which is often viewed negatively. Lucía Guerrero, Senior Translation and Localization Project Manager at CPSL, provides useful insights into her direct experience of improving the experience for … Continue reading LSP Perspective: Applying the Human Touch to MT, Qualitative Feedback in MT evaluation (Part 1)
Choosing a localization company for medical information can be a tricky process. How can you determine that a company who claims to have the resources, experience, and production structure to manage complex medical translation projects actually can deliver a quality product with quality service? The CPSL team has many years of medical science localization under … Continue reading Medical Science Localization Guide
These days, companies of all shapes and sizes are using voiceovers to bring credibility, closeness and a human touch to their corporate communications materials. From explainer videos to digital Christmas cards, a “real” voice can speak louder and more convincingly than dense blocks of text. Voiceovers can help connect businesses with their target audiences by … Continue reading Talking point: how to produce a great corporate voice-over
It’s no secret that languages are, sadly, no more immortal than civilisations or species. Still, it’s jaw dropping to consider that around 915 languages around the world are reportedly on the brink of extinction. The predator? Forget fire, starvation or meteorite showers. The Internet – the world’s fastest and furthest-reaching communication tool – may be … Continue reading Small www.orld: which languages rule the internet?
Aircraft manufacturing companies are selling across geographical borders to the global marketplace. They offer their products to multinational buyers and market on a global scale. Now more than ever, buyers require translated content as part of the sale of the aircraft. More and more competitors are entering the marketplace and companies are challenged with this new … Continue reading Translation as a Competitive Edge in the Aerospace Industry