In this article, we’ll look at how to recognize when you should use transcreation instead of basic translation. This is a key element of global marketing content and not something that should be neglected, so consider all the information carefully. It’s designed to save you time and – in some cases – money when choosing … Continue reading The Importance Of Using Transcreation Vs Translation
The clinical trial setting is changing like never before with a flood of new technologies, regulatory flux, Brexit, the Clinical Trial Regulation coming into effect in 2019 and the constant flow of new innovations. As many of the processes involved in clinical trials are now outsourced, drug trial sponsors and CROs, like those attending the … Continue reading Challenges of Outsourcing in Clinical Trials
These days, everyone’s making videos. Whether you’re producing audio-visual content to sell, explain, train staff or expand the reach of your product or service, you’ve probably wondered about whether or not to subtitle it. Here’s a quick overview of what, when and how to subtitle your video. 1. To sub, or to dub? Social … Continue reading The Long and Short of Subtitling
What exactly is BioWales and who will be there? The BioWales conference brings together stakeholders from business, academia and healthcare, who come to share their front-line research, technology and products and form strategic partnerships with others in the field. The conference is planned with interactive workshops, seminars, networking opportunities, dedicated partnering sessions and presentations from … Continue reading CPSL at BioWales: Partnering with life science industry professionals
Mobile app localization is vital if you intend to compete in foreign markets. This is an equally important step for both Android and iOS apps. In the past, international business was primarily the preserve of gigantic corporations like Ford, Coca-Cola, and Walmart. These industrial giants had the luxury of tailoring their products – and their … Continue reading Why is Mobile App Localization Important?